Services
I support people and companies to strengthen their leadership, to be more effective and to grow while remaining aligned with their values.
Advice
Continuous
The ongoing consultancy formula is aimed at Small or Medium Enterprises (SMEs) that do not have a solid internal marketing structure and must, for example, face a generational transition, manage acquisitions or integrations or simply progressively introduce a 'Marketing Oriented' approach. ' to verify its effectiveness and to measure investments.
Advice
to Project
Suitable for every type of business, project consultancy is very useful and effective when a company has to face a relaunch phase or a project that has never been managed before. There is therefore a need to temporarily acquire new skills, draw on new points of view and ideas, contact new suppliers, effectively set the strategy, plan and execute the project as best as possible.
The combination of Training and Consulting is particularly suitable for those companies that recognize the importance of strategy for business development and want to strengthen internal skills.
It is a method that has a dual benefit: growing the business through consultancy and making the customer autonomous over time in managing his projects.
Consulting Phases
FROM VISION
TO THE STRATEGY
In a constantly evolving context, I support executive teams in defining growth strategies aimed at achieving results.
FROM STRATEGY
TO BRAND DESIGN
Starting from listening to customers and consumers, I collaborate with the Marketing team to build a Brand story full of meaning, distinctive and capable of establishing a lasting relationship with the target audience.
FROM THE BRAND
TO ACTION
Respecting the DNA of the Brand and in tandem with Marketing and Research Development, we can bring the story of the Brand to life through a coherent and relevant innovation plan and a set of communication activities on the different touchpoints.
To give concreteness and measurability to the growth program, I work with Marketing, Finance and Sales to translate the initiatives into Turnover, Profit and Potential Estimate numbers.